This has been around for a while, but it’s so good (and has such a pointed lesson on change) that I figured I had to do a post on it.
I’m Dave Kellogg, technology executive, angel investor, independent director, advisor, and blogger. I bring a balanced and somewhat rare perspective to software company challeges — bringing 10+ years’ experience at each of the CMO, CEO, and board levels across across ten different enterprise software companies, ranging in size from $0M to over $1B in revenues.
In 2019, I was honored to be named a Top 5 Leader in SaaS per the 15,000 attendees at SaaStr.
From 2012 to 2018, I was CEO of cloud enterprise performance management vendor Host Analytics, where we quintupled ARR while halving customer acquisition costs in a highly competitive market, ultimately selling the company in a private equity transaction.
Previously, I was SVP/GM of the $500M Service Cloud business at Salesforce, CEO at NoSQL database provider MarkLogic where we grew the company from zero to $80M in run-rate revenues over a six-year period, and CMO at Business Objects for nearly a decade as we grew from $30M to over $1B in revenues. I started my career in technical and product marketing positions at Ingres and Versant.
I love disruption, startups, and Silicon Valley and have had the pleasure of working in varied capacities with companies including ClearedIn, FloQast, GainSight, Kelda, MongoDB, Plannuh, Recorded Future, Tableau and TopOPPs.
I currently sit on the boards of Alation (data catalogs), Nuxeo (content management), and Profisee (master data management). I previously sat on the boards of agtech leader Granular (acquired by DuPont for $300M) and big data leader Aster Data (acquired by Teradata for $325M).
I periodically speak to strategy and entrepreneurship classes at the Haas School of Business (UC Berkeley) and Hautes Études Commerciales de Paris (HEC).
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- Kellblog covers topics related to starting, managing, leading, and scaling enterprise software startups. My favorite topics include strategy, marketing, sales, SaaS metrics, and management. I also provide commentary on Silicon Valley, venture capital, and the business of software.