Just a quick post to announce that I’ll be speaking next week at the CMO Club Summit Event in New York City on 5/21/08 at 11:00 AM on a panel entitled CMOs Live Longer: Career Management Panel Discussion.
My role on the panel is to talk about the transition from CMO from CEO. Questions include:
- What must one do to prepare to get the CEO job?
- What must you do to prepare to do the CEO job?
- How does marketing look from the CEO seat (from an ex-marketer)?
- How do personal branding issues come into play?
It should be fun. Hope to see you there.